What’s it about?
Are you a business owner, sales manager, or marketing director whose primary responsibility is to drive sales revenue? Bottom-line—you need to “hit the numbers.”
Of the many tools and techniques at your disposal for achieving sales results, the sales contest is a popular and effective option. Running a sales contest not only energizes your sales force—it boosts sales and profits over a specific, usually short, period of time.
This eBook provides practical advice on designing and implementing a sales contest to drive results and meet your organization’s goals.
Here what the experts are saying…
“Mark and Marci succinctly capture the essential principles of a sales contest which supports both sales force motivation and marketing ingenuity.”
John Fox, author of Marketing-Playbook:
The Definitive Guide to B2B Marketing
“Over the years I have seen too many sales leaders attempt, in a rogue fashion, to design a sales contest with little or no guidance. This eBook is concisely packed with solid advice for designing effective sales contests that work!”
Joseph S. Laipple, author of Precision Selling:
A Guide for Coaching Sales Professionals
“If you’re a sales leader looking to provide focus and sales force motivation, Sales Contestology is a must read.”
Tom Searcy, Author of Whale Hunting:
How to Land Big Deals and Transform Your Company